How to Price a Business for Sale in India (Without Leaving Money on the Table)

Pricing a business is more than a multiple. Start by normalizing earnings, removing one-off costs, and documenting working capital needs.

Next, compare recent deals in your sector and size. Buyers care about stability of cash flows, concentration risk, and the quality of management.

Build a data room before you list. Strong documentation reduces perceived risk and improves pricing power.

Finally, set a target range that leaves room for negotiation and protects your minimum acceptable valuation.